Tuesday, May 30, 2023

Budweiser tries to dig Bud Light out of trans hole


in Advertisers, Agencies, Creative, Finance, Media, News, PR, Social Media

11 mins ago

Bud Light has found itself in a right tangle with its unwise trans flirtation (sales and profits going through the floor) and owner AB InBev seems to be trying too remedy things with this tie-up between big brother Budweiser and “manly” Harley-Davidson.

So it’s hairy bikers on the can now.

Judging by the comments and growing number of spoofs on YouTube and elsewhere it ain’t exactly working. If you’re in a hole, stop digging…


bud light Budweiser featured



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