R/GA Global CEO Sean Lyons is departing the agency to join Accenture Song. Lyons, the chief executive of R/GA for over four years, is taking on a newly created role as global capabilities lead for the consulting giant.
“Sean is a formidable force and someone I have admired professionally for a long time,” David Droga, CEO of Accenture Song, said in a statement. “We are beyond thrilled to have him join us and excited to see what he can do at the world’s largest tech-powered creative company.”
Lyons will focus on integrating the company’s design, technology, intelligence and agency disciplines across all of its offerings, according to a statement for Accenture Song.
R/GA has named Global Chief Client Officer Robin Forbes, who has been with the Interpublic Group of Cos. agency for nine years, as interim CEO.
In addition, R/GA has named Global Chief Creative Officer Tiffany Rolfe chairman, adding that new role to her remit.
“We thank Sean for his leadership and commitment to shaping R/GA into the recognized leader it is today and wish him well going forward,” IPG CEO Philippe Krakowsky said in a statement. “We’re also very much looking forward to supporting Tiffany, Robin and the leadership team at R/GA.”
from Digital Marketing Education https://ift.tt/wuPcbjN
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