When you’re a small brand with only the budget to advertise 15 seconds on the superbowl in select cities, you need to make an impression fast. Dan-O’s maximized the weird in combination with a sticky jingle, and now I want chicken. Don’t as me how this works, advertising isn’t an exact science. “Yum Yum get ya sum!”
from Digital Marketing Education https://ift.tt/5zeKqhm
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