Friday, July 14, 2023

Marketing trends for July 14, 2023


On the move

Wingstop hired Anne Fischer as senior VP and chief growth officer. She was formerly chief marketing and digital officer at Papa John’s International.

Target promoted Lisa Roath, a 14-year veteran of the brand, to executive VP and chief marketing officer, from senior VP of food and beverage merchandising. The CMO position had been vacant since May 2022, when former CMO Cara Sylvester was promoted to executive VP and chief guest experience officer.

Molson Coors has named Ann Legan to the role of VP of marketing for the Miller family of brands, effective July 17. Legan is a veteran of the beer industry having previously led brand marketing for the Modelo and Corona brand families at Constellation Brands, notably launching the “Fighting Spirit” campaign for Modelo, according to a Molson Coors memo. The Miller VP role has been vacant since Sofia Colucci ascended to CMO on March 1.

Pratik Thakar has been named global head of generative AI at Coca-Cola Co. Thakar previously served as head of global creative strategy and integrated content for the company.
 

Contributing: Jon Springer



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